Creating employee–talent motivation systems in start-up companies

DOI: https://doi.org/10.3846/mla.2025.24086

Abstract

Employee–talent motivation is a critical factor ensuring the competitiveness and success of a start-up. This article examines the challenges of creating an employee–talent motivation system, highlighting its role in fostering engagement, innovation, and long-term organizational growth. The article analyzes classical and modern motivation theories, emphasizing their importance, applicability, and relevance to the organizational environment of start-ups. It also explores distinctive features of start-ups, such as organizational structure, culture, financial constraints, and competition for talent, and how these factors influence motivation strategies. The key elements of a motivation system – reward systems, incentives, career opportunities, and workplace culture –are discussed with a focus on flexibility, autonomy, innovation, participation in decision-making, and informal work environments. The article provides valuable insights for aspiring entrepreneurs and start-up founders seeking to create effective strategies for attracting and managing talent, ensuring employee retention and engagement under limited financial resources.

Article in Lithuanian.

Darbuotojų-talentų motyvavimo sistemos kūrimas startuolių įmonėse

Santrauka

Darbuotojų-talentų motyvacija yra kritinis veiksnys, užtikrinantis startuolio konkurencingumą ir sėkmę. Šiame straipsnyje nagrinėjami darbuotojų-talentų motyvavimo sistemos kūrimo iššūkiai, pabrėžiant jos vaidmenį skatinant įsitraukimą, inovacijas ir ilgalaikį organizacijos augimą. Straipsnyje analizuojamos klasikinės ir šiuolaikinės motyvavimo teorijos, paryškinant jų svarbumą, tinkamumą, būdingą startuolių organizacinei aplinkai. Taip pat analizuojami išskirtiniai startuolių bruožai, tokie kaip organizacinė struktūra, kultūra, finansiniai suvaržymai ir konkurencija dėl talentų ir kaip šie veiksniai daro įtaką motyvavimo strategijai. Pagrindiniai motyvavimo sistemos elementai – atlygio sistema, paskatos, karjeros galimybės ir darbo vietos kultūra – yra nagrinėjami skiriant dėmesį lankstumui, savarankiškumui, naujovėms, dalyvavimui priimant sprendimus ir neformalioms darbo aplinkoms. Straipsnis suteikia vertingų įžvalgų pradedantiesiems verslininkams, startuolių įkūrėjams, norintiems sukurti veiksmingas talentų pritraukimo ir valdymo strategijas, užtikrinant darbuotojų išlaikymą ir įsitraukimą esant ribotiems finansiniams ištekliams.

Reikšminiai žodžiai: darbuotojų motyvavimas, startuoliai, motyvavimo sistemos, talentų pritraukimas, konkurencija dėl talentų, startuolių iššūkiai, inovacijos, darbuotojų įsitraukimas.

Keywords:

employee motivation, start-ups, motivation systems, talent attraction, competition for talent, start-up challenges, innovation, employee engagement

How to Cite

Šyvokaitė, A., & Oželienė, D. (2025). Creating employee–talent motivation systems in start-up companies. Mokslas – Lietuvos ateitis / Science – Future of Lithuania, 17. https://doi.org/10.3846/mla.2025.24086

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October 17, 2025
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Published

2025-10-17

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Economics and Management / Ekonomika ir vadyba

How to Cite

Šyvokaitė, A., & Oželienė, D. (2025). Creating employee–talent motivation systems in start-up companies. Mokslas – Lietuvos ateitis / Science – Future of Lithuania, 17. https://doi.org/10.3846/mla.2025.24086

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